Hive School and the power of Content | #137

How we leveraged CONTENT

Aug 30, 2024

I work at Hive School, which is India’s First Sales School. I also create content on my YouTube where I share my processes and learnings.

Every Friday, in this newsletter, I share my process, thoughts, stories, ideas, and weekly recommendations.

Hive School exists today because we embraced the power of content!

During the early days of Hive, Nikhil and I started posting BTS of our progress and what we were building. That helped get some traction.

Then we started making content around B2B and SaaS Sales. We didn’t have the proper equipment. We used Nikhil’s old camera, his mic, and my tripod and edited it ourselves.

We had limited equipment and little knowledge of content production, but we hustled and learned as we created.

Amit contacted us with a re-edited, higher-quality version of our video, which was much better than ours. He then joined our team and has been editing Hive’s videos ever since.

Then everything changed when Simar joined the team, handled marketing, and elevated the content.

We are proud to say that our 1’st cohort was fully organically built.

From making knowledgeable content to content for our events, here is what I learned:

Learned how to make content
Ideation and scripting
End-to-end production of a content piece, etc

Self-Plugin

I did a podcast with the OG

Harsh Mishra

. He is a great friend of mine, a graphic designer, and has worked with great content creators, is building his AI website and some cool projects.

We spoke about luck surface area, 4 types of luck, building in public, and how we got our first internships.

Weekly Recommendations

See all the precious weekly recommendations here: weeklyrecommendations.super.site

PODCAST

This podcast of Chandan Perla with the founder of California Burrito, Bert Mueller. They spoke about how Bert grew California Burrito in India as a foreigner, the challenges as a foreigner entrepreneur in India, and the secret of the ingredients they use: Watch Here

READ

Sahil Bloom’s newsletter on ‘Brutally Honest Advice to My Younger Self’: Read Here

TWITTER THREADS

Thread on Learnings from Naval Ravikant: Read Here
Here are 7 lessons on marketing from the legend that is Steve Jobs: Read Here

LAST WORD

How are you doing?

I love hearing from readers, and I’m always looking for feedback. Is there anything you’d like to see more of or less of? Which aspects of the newsletter do you enjoy the most?

Hit reply and say hello- I’d love to hear from you!

Cheers,

Pranav

My Socials:

My Email- aninquisitivestoryteller@gmail.com

The Diary of An Inquisitive Kid

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